Social Media Tip: Seek Relationships, Not Just Followers

First and foremost, don’t be a scripted robot always in sales mode… be HUMAN.

Social media at its core is a communications platform. So communicate.

If you’re posting content no one is engaging with, that’s not communication.

To build a relationship with your audience and increase engagement, be authentic.

Engaging with your audience on social is critical. Customers are 71% more likely to purchase from a brand after a positive experience on social media.

Image by @FrogmanMediaGroup

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